This is stupid, but I propose something like:
"X VanTwitter"
Which keeps the familial association to its former identity in a widely recognizable way.
Perhaps De/Der/DenTwitter.
Like I said, stupid. 😂
In my experience, the German Nutella has always been superior to the American formulation - the former is heavier on the hazelnuts and lighter on the sugar in comparison.
There are still much tastier products out there, especially since there has been time for development of similar products after Nutella became more popular.
I don't think people got your /s 😂