I understand what you're saying, and I disagree.
People have always judged each other on their appearance. It's built into humans. It takes conscious effort to overlook someone whose dress or appearance deviates too far from the norm.
Do companies in the west take advantage of that? Yes, of course. They'd be stupid not to. But that doesn't explain why every member of the CCP congress wears an identical suit and has neatly trimmed hair. I'll bet they're even wearing deodorant. The Supreme Soviet of the USSR was a bit more diverse in that they wore blue, brown, or beige suits in addition to the standard black. And I'll eat my hat if Russian girls weren't prettying themselves up to impress the boys and making comment on the girls who didn't measure up, just like they do in every country on Earth.
You're trying to take an article about people not wearing deodorant when they work from home and turn it into some kind of racist western plot. It's a bit of a stretch.
My generation will have tech illiteracy problems worse than the boomers. Yours will be even worse than mine. It's because most people reach a point where they stop trying to keep up with everything and fall behind.
You'll start to see it after you pass 40 or so. Then when you're in your 60s it'll be your generation's turn to be mocked as the bumbling idiots who ruined the world.
So have fun with that.