This is nothing new. You can buy these USB cable testers on Amazon or directly from Alibaba. They just put some fancy visualization on top so you don't have to look up what the individual LEDs on the tester mean.
As others have generally noted about Kickstarter, this is just another scam with cheap Chinese gadgets.
While I am not necessarily a fan of needlessly large trucks, I can buy an actual commercial transport vehicle or an actual bus and nobody would give a shit. You can get a 12 seat bus, drive it around alone all day long and never come up in these discussions. Hell, buy an RV of any size and you're off the hook.
And then this "despite safety fears" bullshit. When in the history of man has a car buyer been thinking: Hmmm, I wonder if other people would be safe around me when I drive this vehicle? Nobody gives a shit.
Car is about ME, not the people around me. This will never change. Making cars about YOU and your emotions is what their entire marketing is all about. You have to be incredibly naive to expect that it won't work.