That's pretty much my reaction too. This passenger survived against considerable odds. First of all, she basically fell off a ten storey building, and THEN there's water, sharks, the ship's engine, etc. I hope she realizes how fortunate she is.
Remember that kid a few weeks ago who fell off a very small ship, drifted out of sight of the many witnesses, and was never seen again? Haunting.
Torches of Freedom
In the 1920s a bunch of tobacco salesmen decided that they could make women associate cigarettes with the women's rights movement. Smoking was previously seen as "unladylike", but thanks to a handful of well-placed marketing campaigns, they were able to get women smoking almost overnight. What an accomplishment!
Personally, I'm of the opinion that marketing/advertising is one of the most insidious problems society has.