this post was submitted on 01 Feb 2024
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chapotraphouse
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They can't even be satisfied someone is actually on their site. They want their data too.
Seriously, what would they even advertise?
I go to a restaurant that has a projector set up on the wall and it just plays its own commercials on loop. It's like, I'm already here, asshole.
It's for remarketing which is a part of marketing intended to engage audiences who have already interacted with a brand but didn't convert into a sale at the time they interacted. The idea is that you know they're interested but need to remind them at a later time or they'll forget about it. The main example used for this is when customers hop on a site, add things to their basket, but then leave without purchasing... You know they were interested but something resulted in them backing off at the last minute, a reminder later on results in sales.
🤮
Ah, brainwashing
p much