this post was submitted on 05 Jul 2025
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Are they not a for profit company?
Yes. What's that matter?
I guess I'm just wondering why a for-profit company would want to incentivize price drops for consumers
Octopus was set up because they felt they could use technology to out-compete other energy companies by under-cutting them. Their model of operating is to find ways they can drop prices.
It's a model that has served them very well, going from zero to a multi-national energy supplier in about 10 years with more customers than nearly anyone else.