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Fake AI law firms are sending fake DMCA threats to generate fake SEO gains (arstechnica.com)

submitted 1 year ago by [email protected] to c/[email protected]

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[–] [email protected] 49 points 1 year ago (6 children)

I stand by my opinion that SEO basically ruined the internet. First keyword optimization made me scroll through seventeen paragraphs of someone's life story before getting to a recipe for boiled eggs, and now this.

Why would someone go to the trouble of making a law firm out of NameCheap, stock art, and AI images (and seemingly copy) to send quasi-legal demands to site owners? Backlinks, that's why.

Oof, back in the day all we had to do was write a nice email to get someone to put a backlink to our page into the sidebar of their Geocities page.

[–] [email protected] 9 points 1 year ago (1 children)

I remember being like 14yo and learning that "SEO specialist" is a fucking job title. Even then I was like, that sounds like a fake job, what's the fucking value of that?

[–] [email protected] 5 points 1 year ago

Yeah I remember being struck by that too, but then I worked in "business" and there's a ton of weird stuff people do for a living (productively, for some late-stage capitalism value of productive). It just happened to intrude into the there-to cozy world of the web.

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